News » 2012

Parenting NI Ad Campaign

Monday 8th October 2012

Back in August we were awarded the tender for the Parenting NI advertising campaign in the run up to Christmas. This extensive campaign makes use of striking photography depicting troublesome teenagers and can now be seen on billboards, adshels and in-bus posters throughout the province. An acc...
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The Northern Ireland Cruise Fair 2012

Monday 1st October 2012

The years Northern Ireland Cruise Fair, presented by Oasis Travel, took place on Saturday 22nd September in Stormont Hotel, Belfast. Due to the huge success of last years event, Oasis had to move to a bigger venue! This year we created a new, more classy identity for the Cruise Fair, which carri...
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Blair's Caravans End of Season Promotion

Friday 31st August 2012

With a new marketing strategy in place this season, Blair's have had a great year. To finish on a high, we have just launched a double promotion - their annual end of season sale and a new concept for Northern Ireland, that allows potential customers to move their van to Blair's for free. The ne...
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Don't Dump IT - Recycle Scheme

Monday 6th August 2012

We were approached by an existing client to help develop a scheme, in association with the DOE, to encourage organisations and individuals to make better use of their old and redundant computer equipment. The brief was to ensure the 'Make IT Green' identity and marketing materials were quirky en...
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Icon Summer Holidays

Friday 6th July 2012

We're taking a well deserved break and the studio will be closed from Friday 6th July at 5pm. It's business as usual from 08.30 on Monday 16th June.
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Blair's Caravans Summer 2012 Marketing

Friday 18th May 2012

We have just completed a series of three micro campaigns to promote Blair's as the top choice for two major sporting events held in Portrush, as well as the destination for summer 'staycations'. The campaigns involved a strategic mix of media channels including press, outdoor, radio and direct m...
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Legacy Wealth Titanic Gala Ball

Monday 30th April 2012

A big contratulations to our client Legacy Wealth on hosting the hugely successful Titanic Gala Ball on Saturday night (28th April). In support of the Ulster Cancer Foundation, the black tie event was held in the new Titanic Belfast with entertainment by Brian Kennedy. Icon contributed the desig...
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Smiley Monroe Hillhead 2012 Preview

Tuesday 17th April 2012

Global conveyor belt experts Smiley Monroe have commissioned us to produce a suite of marketing materials to use at the up-coming biennial mining and quarrying expo at Hillhead. This year we have helped design a state-of-the-art exhibition stand to help showcase their products and to provide a sa...
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Fred Daly Golf Re-Brand

Wednesday 14th March 2012

We've just re-branded Daly Golf (the well known golf equipment manufacturer named after the legend Fred Daly)! The new identity is much more contemporary and gives better recognition to the man himself. The Peanut Putter identity is also sure to be a big hit. The new Signature Series will launch ...
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Oh I Do Like To Be Beside The Seaside!

Monday 6th February 2012

Look out for the Blair's Caravans advertising campaign that is running at the minute. Our new press, outdoor and radio campaign began at the end of January and runs right through to their open day in the middle of March. It's already having a great impact on caravan sales and interest in holiday...
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JH Price & Sons Showhouse Videos

Tuesday 31st January 2012

Having an online presence has been a huge success for local property devleloper, JH Price and Sons. We launched his website back in 2010 and the traffic to it has increased significantly, with a mix of press, TV and outdoor advertising driving people to it. With show house openings being a bit h...
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